How to Find a Great Copywriter
If you want to generate an income on the internet, you are going to need a site. If you desire that web site to generate income, it needs to be written extremely well. Unless you're good at copywriting already it's wise to hire someone qualified to create the text on your web site. An effective copywriter can help you make far more money than you could ever hope to see if you attempted to do the writing by yourself. Evidently, not all copywriters are the same. Some of them are really gifted. Some dream of having talent but are merely trying to make some money because they've heard that online copywriting is easy. Here is how you can tell the good from the bad.
Does the writer have his or her own site? Any copywriter who is itnerested to compose web copy needs to have a site that features their bio, a resume, several samples and anything else they want to share. If the writer doesn't have his or her own site, how are they going to be able to help you put up yours? Pay close attention to the copy on the copywriter's website. If there are many grammar errors and typos, this is not good.
How well do you react to the copy on the copywriter's site? This goes beyond the simple discovering of grammatical and syntax errors. Does the website copy induce an emotional response as you go over it? Does it make you like the the copywriter? Does his or more info her words make you want to keep on reading and learn more about the copywriter? Does the copy make you feel like you want to employ that person instantly? Does website copy make you want to run for the hills? Does website copy make you angry? All of these are crucial responses and you should take note of them.
Research the copywriter's background a little. Search for reviews on independent web sites and online discussion boards. It is likely that the only reviews on the copywriter's website are going to be good ones. You want to do a search for the writer's name to find out if there are any testimonials or reviews on websites that aren't run by or able to be falsified by the writer him or herself. Look closely at these testimonials. It is wise to ask the writer for references too. Make sure that you follow up and really get in contact with those references and ask for an honest opinion from them.
It is essential to actually browse through any samples provided to you by the writer. Ask for a few more samples than are displayed on the writer's site. This is especially crucial if the copywriter is touting himself or herself an expert in a niche. When the writing looks like it was stolen from Wikipedia or is especially vague, you need to find a different writer.
There are many different ways to discover if a copywriter is worth your money or not. You should do some homework and discover more about the writer in terms of his or her ethics, reputation and personal character.